He loves what he does. He has been running his online store for over five years now, and it has continued to grow in profits year after year. He sells good products, and he focuses on giving the customer what they want. 

But over the past year or so, that growth has slowed down a lot. His business is still very successful, but he seems to have hit a plateau. He grew the business to where it is today, solely on word of mouth, high demand for the products he is selling, and excellent customer service. But at this point, he knows if he wants to continue to grow, he needs to be advertising for the business.

 

Since his business is online, he knows that online advertisements are the smartest way to go. Each night, when he’s done with his normal work day, he sits down and starts learning how to run online advertisements, specifically facebook ads. He knows that facebook ads are what other e-commerce stores are doing, and that they are having great success with. 

A few weeks go by, and Mark is learning a lot. He is learning the basics of running facebook ads, and he has begun to run his own campaigns, but with little success. Mark also didn’t realize the amount of time it takes to run these ad campaigns, and that there is a steep learning curve to running these adds successfully. 

Not only is he having these problems, but he is stretching himself very thin. He already has full time responsibilities with the store, and then adding in the amount of time it takes to do his own advertising, and he is very overwhelmed. 

After a few months with no success, and no time, Mark asks a friend in his field who he knows is having success with facebook ads. His friend refers him to a digital marketing consultant named Derek he has been working with for awhile. 

Mark gives Derek a call, and he tells him his story, about his business, and how he’s having difficulties getting his ads to work. Derek tells Mark what he can do for him and his business, and Mark signs on for a trial period. 

Mark immediately begins to see results. Within the first few weeks he sees a large, new stream of customers visiting his store every day, and his profits begin to reflect that in a big way. 

Many business owners are like Mark, and try to do their own advertising. But then they have no time to do what they do best. And that is running a great business, and all the responsibilities that come with it. As a digital marketing consultant myself, I would highly recommend you reach out to someone who specializes in online advertisements. You, and your bank account will be glad you did.